SERVICE WITH A SMILE--Bodybuilder Denise Masino, of Ft. Myers, Florida, gives a customer a big smile after selling him a photo of herself, during the Arnold Fitness Expo, in Columbus, Ohio, on Friday, Feb. 28, 1997. Masino will compete in the Ms. International bodybuilding contest. The Schwarzenegger Classic, and Arnold Fitness Expo will run through March 2.